Buenos Aires |  
logo Digital Dreams Grupo Adventus
Working alongside Digital Dreams obligated us to involve almost all the departments of the company and to rethink the entirety of or product line. So much so that we decided to restructure more than a few products. The new catalogue is a formidable marketing tool, and seeing as we print on demand, we can continue to make improvements”
Técnica Toledo

Portfolio: Graphic Design

Técnica Toledo S. A. | Technical Catalogue

Técnica ToledoThe client had accumulated a great quantity of leaflets and technical sheets over the years in various formats without any shared technical criteria.

The new design and printing of the technical catalogue aimed at unifying the enterprise image and facilitating sales. The company products were isolated into types, each displaying the accompanying information in an orderly and uniform fashion.

Thus, the catalogue handed out to each client required fewer visits, since it contained all the necessary information.
Not only was the company image fortified, but sales also increased considerably.

Project development demanded an active participation of the client company, since an analysis of the old literature showed contradictory product descriptions. The results of this joint collaboration between the client company and the studio, the subsequent reformulation of product presentation, more than compensated for the effort invested in analysis.

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